Big Increase in UK Internet Use
The Lloyds Bank UK Consumer Digital Index 2021 report is the largest study of digital and financial lives in the UK. It provides a snapshot of digital engagement in the UK during lockdown.
In summary, as we have been confined to living in our homes, the need for social interaction has moved online with many people engaging in digital activities for the first time. These activities include, shopping, news consumption, family connections, access to benefits/job searching, and mental/physical health information.
A few highlights:
1.5 million more people started using the internet in 2020
95% of the UK population is now online
17% of 60-69 year olds say their use of the internet has increased a lot during the Coronavirus crisis. 27% say it has increased a little
49% of UK consumers report that the internet helps them to manage and improve their physical and mental health (e.g. receiving help and advice online or using health apps for fitness/well-being). It was 35% in 2020.
Download the full report at https://www.lloydsbank.com/banking-with-us/whats-happening/consumer-digital-index.html